Infographic show staff7/2/2023 ![]() ![]() They say that money can't buy you happiness, but according to the data, happiness sure can buy you money, so to speak. Marketing Innovators makes it clear that satisfied employees equals satisfied customers, who then spend more on your service or product and provide free marketing via great word of mouth. Your business can stand out from the crowd by making use of your greatest asset: your employees. In fact, low-level engagement within companies results in a 33 percent decrease in operating income and an 11 percent decrease in earnings growth, whereas companies with high-level engagement have a 19 percent increase in operating income and a 28 percent increase in earnings growth. Related: 5 Psychological Strategies for Building a Winning Team CultureĪre you starting to see the picture? Unhappy employees are disengaged at work, which leads to negative attitudes and low productivity, and ultimately affects your business' bottom line. Happy workers are also more likely to solve difficult problems faster. On the other hand, companies with happy employees outperform the competition by 20 percent, earn 1.2 to 1.7 percent more than their peer firms, and are 2.1 percent above industry benchmarks. For instance, account executives at a banking company who were actively disengaged produced 28 percent less revenue than those who were engaged. Statistics from New Century Financial Corporation indicate that employees who are actively engaged in their job, i.e. So it literally pays to make sure your employees are happy. In fact, unhappy employees cost American business over $300 billion each year. And that spreads even more happiness - happiness for employees, for customers, and for shareholders." The link between employee happiness and profit.Īlthough you don't have to be a math whiz to understand the correlation between happiness and productivity, the Department of Economics at the University of Warwick found that happy workers are 12 percent more productive than the average worker, and unhappy workers are 10 percent less productive. They stay longer, work harder, work more creatively, and find ways to go the extra mile. In Rob Markey's Harvard Business Review blog post, "Transform Your Employees Into Passionate Advocates," he states, "Loyal, passionate employees bring a company as much benefit as loyal, passionate customers. The reason for this is simple: unhappy employees don't tend to do more than the minimum, great workers who don't feel appreciated quit, and poor managers negatively affect workers and productivity. ![]()
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